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Vintage VW advertising
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gr8ful71
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PostPosted: Thu Jul 26, 2007 7:53 am    Post subject: Vintage VW advertising Reply with quote

Does anyone know if vw advertised in national geographic in the 50's or 60's? Or what magazine did they advertise in? I run a auction house and have started collecting old split ads. just trying to narrow the search. Any help would be great!!
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derv
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PostPosted: Thu Jul 26, 2007 8:31 am    Post subject: Reply with quote

Time, Life, etc etc.

The Life ads are cool since the mag is a large format and occasionally VW would run a center page ad that is double-wide.
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PostPosted: Thu Jul 26, 2007 8:49 am    Post subject: Reply with quote

for your collection or resale?
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EverettB Premium Member
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PostPosted: Thu Jul 26, 2007 8:52 am    Post subject: Reply with quote

Yes on National Geographic but I don't have a listing.

They advertised in TONS of different magazines. The Life ads are the most well-known and most common.

http://www.aircooledads.com is a good source for seeing different ads, although he does not list the source publication.
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PostPosted: Thu Jul 26, 2007 8:57 am    Post subject: Reply with quote

Many issues of Weathervane (in-house VW dealer magazine) have listings of where VW spent their advertising dollars on a quarterly basis - magazines, TV shows, and radio.
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bugboy63
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PostPosted: Thu Jul 26, 2007 8:57 am    Post subject: Reply with quote

derv wrote:
Time, Life, etc etc.

The Life ads are cool since the mag is a large format and occasionally VW would run a center page ad that is double-wide.


i noticed the last itme i was at the vw dealer that they had some of those older ads enlarged and framed on the walls.
....but i'm sure you can't get your hands on any of those.
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i have a small collection of those ads.
you can usually find them at vw shows.
i have even bought some at the nsra street rod show.
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EverettB Premium Member
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PostPosted: Thu Jul 26, 2007 9:01 am    Post subject: Reply with quote

You can find Life magazine ads on eBay any day of the week.

It's cheaper to find the whole magazine at used book or antique stores in most cases.
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DaveM
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PostPosted: Thu Jul 26, 2007 9:13 am    Post subject: Reply with quote

I have a couple of large format posters that had a companion ad in a magazine. I think these are the ones VW has been reproducing and are hanging in their show rooms. The original posters are of much better print quality than those in the VW show rooms today.

I bought 3 or 4 of the originals on ebay a year ago or so... all for cheap ~$20 or $30 each, maybe even cheaper.
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qwerty
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PostPosted: Thu Jul 26, 2007 9:55 am    Post subject: vw ads info Reply with quote

can be found here

http://vwsage.com/advertising/index2.html
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gr8ful71
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PostPosted: Thu Jul 26, 2007 11:14 am    Post subject: Reply with quote

The auction house I run in Fl. is overloaded with 50's and 60's magazines, these are primarily for my newly started collection not for re-sale, however I am coming across alot of beetle ads that I do not really want or need that I may end offering up on the samba at some point? The time involved in searching boxes of mags page by page is a nightmare! Than again hunting treasure is the life. thanks for the responses!!!
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mpribanic
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PostPosted: Thu Jul 26, 2007 12:14 pm    Post subject: Reply with quote

I've found all of mine in Life magazine's.

Never seen one in National Geographic.
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tasb Premium Member
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PostPosted: Fri Jul 27, 2007 6:13 pm    Post subject: Reply with quote

There is a back issue of "The Old Bus Review" put out by NEATO that lists magazines and the dates they published VW ads. Can't remember if NG was one of them but the list seemed pretty comprehensive.
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bmx2c4me
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PostPosted: Fri Jul 27, 2007 9:08 pm    Post subject: Reply with quote

This book has a chronological listing of most all VW bus/bug/ghia ads...it's what started my obsessive collection last year :/

http://www.thesamba.com/vw/classifieds/detail.php?id=222307
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tomasz13
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PostPosted: Fri Jun 26, 2009 2:12 pm    Post subject: never... Reply with quote

please help me guys...

I would like photo about this vintage advertisement in better quality or resoultion, but I can“t find it Crying or Very sad
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...........
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...........
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meredith murray
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PostPosted: Sat Jun 27, 2009 4:41 pm    Post subject: Reply with quote

I've had some Life and Look magazines for sale on here for about a year & 1/2 I've sold some but still have tons left

I thought they would have sold better as there are several threads like this one with people asking and stating they are looking for them, these are the whole magazines and not just an individual ad.

Here is a list of the ads - date - and magazine I did a few years ago that might help in your search, I like to print them out and take them with m when I go hunting.

http://www.thesamba.com/vw/forum/viewtopic.php?p=2772837&highlight=#2772837

I also still have lots of ads for sale. Wink
http://www.thesamba.com/vw/classifieds/detail.php?id=548623
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Craig
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PostPosted: Sat Jun 27, 2009 7:03 pm    Post subject: Reply with quote

I do not think you will find an advertisement for a Volkswagen in an issue of National Geographic from the 50's nor the 60's.
But you do find some photos:
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Search "geographic" in the gallery.
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Rick
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PostPosted: Sat Jun 27, 2009 8:43 pm    Post subject: Reply with quote

^ that's not a smooth gate single cab carrying the boat is it? Very cool either way.
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EverettB Premium Member
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PostPosted: Sat Jun 27, 2009 11:15 pm    Post subject: Reply with quote

Yes, I believe it is.
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Mowser
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PostPosted: Sat Jun 27, 2009 11:28 pm    Post subject: Reply with quote

considering it's a split window Beetle behind it I would say so as well. If fact you can tell from zooming in on the photo that it is.... Very cool. The other 2 beetles are later though. Pretty sure I see peanuts on both of them.
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60DoubleTurd
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PostPosted: Sun Jun 28, 2009 12:31 pm    Post subject: Reply with quote

The beetles do have peanuts. The crazier thing is the early squareback on the right center. Looks like it has small painted reflectors.
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